The paper we would like to highlight this week is a great example of how research can be transferred into practice.
Garner (2005) tested the impact of attaching a Post-it note with a hand-written request to survey materials. The study found that the note roughly doubled response rates (76%, compared to 36% with no Post-it note). In addition, using a Post-it note increased the quality and timeliness of survey responses.
The Irish Revenue has now transferred this finding into practice – and ….read more