A blogger this month spoke of the importance of job titles and how he had managed to remove ‘communications’ from his job title. That got us thinking. Does the phrase ‘public relations’ have too much of a loaded connotation? Is it time to change? Our 60-second poll showed some surprising findings…
by Dan Slee
Ask people not connected with public relations what PR means and the chances are they’ll think Alastair Campbell, Max Clifford or Malcolm Tucker.
Or they’ll think of some sinister newspaper manipulating puppet master whose approach to the truth is sometimes called into question.