Why blog? Twenty years on from the first weblogs and the question still gets asked. Just recently it has been asked by CIPR president Stephen Waddington who asked 14 bloggers in his network the same question. The fascinating results have been turned into a download and a slideshare. This is one contribution.

by Dan Slee

Blogging. Why bother? It’s a question I’ve asked myself before as I’ve reached for the laptop after a busy day when probably a bottle of wine would have been better.

As it turns out, I’m not alone. According to one estimate there are more than 200 million and that’s not event counting micro-blogging platform Twitter.

For me, it’s a place to think things through, bounce an idea or record something as a snapshot and it was fascinating to read through the other entries Stephen captured in ‘The Business of Blogging.’ You can read it here.

Original source – comms2point0

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