Custom barcodes as a call to action – Simon Wakeman’s blog 18 March 2014 Is there a good reason for using a barcode scanned by a native mobile app as a call to action on advertising Related Stories Why “Share a Coke” was a successful integrated marketing campaign Keeping to new year resolutions and the power of habit The agency of the future Original source – Simon Wakeman’s blog Share:Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to email this to a friend (Opens in new window)