If there’s one thing that guarantees debate it’s the future of the press release question. Thing is, while PR people are talking newspaper people have started to quietly turn away from it.
I missed the apparently now annual @commscamp dust up over the Press Release this year.
I may have inadvertently started it and run away last year, and I think I was supposed to kick off a brawl about it at an LGComms fringe event last year too, but sort of declined. Sort of.