I attended a small seminar today convened by Cabinet Office civil servants as part of a series on the future of government communications. The theme was public trust and engagement and the learnings for central government from local government and local comms. I broadly said: one way to garner trust is communications is to put the people you have in your organisation who are trusted into places where people go to seek trusted advice. The long running IPSOS MORI work on trust in professions suggests that for central government it…
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