A fightback has begun over what local government comms people do. It’s good to see. But you can play your part too. It starts with you on the rooftops shouting.

by Dan Slee

An elderly American came up with the line about if the PR person becomes the news, then it’s probably not good.

Think images of spin doctors Alastair Campbell or Andy Coulson being persued by a Press pack down the street and there’s some truth in it. The aim is to be behind-the-scenes, surely?

Original source – comms2point0

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