For comms people the message ‘look at the data’ is important to shape what you do, what you say and who you say it to. The open data movement and communications people should be best friends. The trouble is, they are not. Is it time they told their story better?
by Dan Slee
There is a movement that many people haven’t heard of that in theory has the power to re-shape the world you live in.
The movement is for open data. That’s the publishing of all public information.
So, that’s everything from the location of public toilets or grit bins to what suppliers a council buys toilet roll from.